Sheila wants to get Wisbech dancing at her ballet store launch

Sheila Baleem has opened Just Ballet at 23 Hill Street, Wisbech, Picture: Steve Williams.

Sheila Baleem has opened Just Ballet at 23 Hill Street, Wisbech, Picture: Steve Williams. - Credit: Archant

A Wisbech woman aims to “inspire future ballerinas” by launching a new ballet equipment store in the town.

Sheila Baleem has opened Just Ballet at 23 Hill Street, Wisbech, Picture: Steve Williams.

Sheila Baleem has opened Just Ballet at 23 Hill Street, Wisbech, Picture: Steve Williams. - Credit: Archant

Sheila Beelam, 45, is expanding her Just Ballet business by bringing it to Hill Street in Wisbech after her first store in Southend attracted customers from as far afield as Manchester.

And amateur dancer Sheila is hoping to get Wisbech dancing at the launch of her new shop tomorrow.

She said: “The shop took a couple of months to get up and running. We renovated the building and we’re looking forward to getting started in Wisbech.”

The shop is to sell equipment for ballerinas of all ages such as shoes and skirts, but will also appeal to a niche market by offering professional tutus.


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Just Ballet will be launched by the deputy Mayor of Wisbech Garry Tibbs at 10am, with cakes and food available to all those attending.

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