Town centre gift shop re-opens with a new look following lockdown refit
- Credit: Nina Daley / Fancy Fayre
A Wisbech gift shop re-opened earlier this month with a completely fresh and modern look.
Fancy Fayre at 16 High Street has been a prominent feature in the town centre since the 1950s.
Owner Nina Daley said the shop was “very ready” for a refresh and spent the recent lockdown working on the refit.
While watch battery fittings and jewellery repairs are handled like before, the shop now has more of a boutique feel and offers a wide range of new stock.
It mainly has homeware and giftware items, from various scented candles and picture frames to small trinket dishes and stationery.
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Nina said: “It’s difficult to describe what we now stock because the variety is endless.
“The shop hadn’t changed since the 70s, so it was very ready for a refresh. I had an idea about the look I wanted to go for and my husband helped with the refit over the recent lockdown.
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“I’m so pleased with the result.”
She added: “Customers seem to like what we’ve done too. We still offer the same services as before, but now it’s possible to have a browse while we change a watch battery.
“Many think the shop has new owners – but, no, it’s still me. Still the same as before.”
Nina has owned Fancy Fayre for 16 years.
She first started working there on Saturdays when she was a teenager. A few years later, at the age of 20, she was the owner.
Nina said: “I had some savings and borrowed off family to secure the business. Within my first year, I had paid them back.”
It has certainly been an adventure. She took on a second shop in Holbeach just before the 2008 recession hit, but decided to close it 2010.
She said: “I have to look at it with the view of ‘nothing ventured, nothing gained’... I didn't lose money and the outcome could've been much worse.”
A challenge with the Wisbech shop at the moment is there’s scaffolding and other structures around the building because of ongoing works.
Fenland District Council has been awarded a grant of £1.9m from a Heritage Lottery Fund scheme to regenerate the High Street in Wisbech.
Nina said: “They’re also doing up the flats above us.
“I think passers-by don’t realise we’re open. So please, anyone who is in Wisbech town centre is more than welcome to pop in for a look around."